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SDRs & BDRs

Hit the number, keep the account

The job is volume and the constraint is one LinkedIn account that must survive it. Six sourcing channels, sequences that branch on real replies, and a pace you decide rather than discover.

Who it is for

What it changes about your week

  • Your sourcing lives in four tabs and a spreadsheet, and the spreadsheet is the CRM.
  • Your sequence treats "no thanks, send a deck" and "we already use something else" as the same event: a reply.
  • You have no idea how close you are to the limit that gets an account restricted, until you are past it.

Who it is for

What you do with it

Six channels into one list

A search written as a persona, the commenters of any post, a competitor's engaged audience, your profile visitors, invitations received, posts on a topic. Recurring, so a list refills itself.

Branch on what the reply meant

Not "did they reply" but what they said: the document to whoever asked for one, an answer to whoever objected, silence and a reminder to whoever said later.

Your own ceiling, enforced

Daily invitation and message limits, working hours, and a randomised gap between sends. A fixed cadence is a fingerprint; this one is not.

Numbers that mean something

Acceptance and reply counts per campaign, and the shape of the replies rather than their count — how many asked about the offer, how many pointed you at the right person.

Who it is for

The parts of the product this leans on

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